GROW WITH A GLOBAL BRAND.

As a Bobcat dealer, you’ll be the local connection to customers who rely on tough, durable and reliable equipment every day. Together, we’ll empower our customers to accomplish more.

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Dealer Opportunities

Next to You, Nobody Works Harder for Your Success.

Owning a Bobcat dealership is your chance to shape the future of the compact equipment industry in partnership with the company that started it.

We want to partner with dealers who are passionate about helping customers accomplish more while building a brand that represents innovation, empowerment and a toughness that always gets the job done.

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Why Bobcat?

Bobcat has a large customer base in the compact equipment industry, ensuring continuous service, parts and rental revenue opportunities. Together, we maximize these opportunities to increase margins and profitability through new product sales, parts, service, extended warranties, certified pre-owned equipment, attachments and rental.

Becoming a Bobcat dealer gives you access to industry-leading equipment and one of the boldest brands on the planet, and it’s backed by an impressive level of dealer support. Next to you, nobody works harder to help you succeed.

Industry-Leading Innovation & Products

Known for go-to equipment and attachments that professionals use to do the toughest jobs imaginable, the Bobcat lineup continues to grow and provide new ways to serve your customers.

Moving the Entire Industry Forward

Bobcat continues to reimagine what’s possible in the equipment industry with new technologies like electric compact loaders and excavators, autonomous tractors and mowers, remotely controlled machines, digital products, telematics, and more.

Look into our latest innovations and see for yourself.

Globally Recognized Brand

Bold, innovative and ready to help move mountains, Bobcat created the compact loader and the entire industry that grew around it. Today, Bobcat is more than machines. We’re a mindset that’s fiercely devoted to empowering people.

The Name That Customers Ask For

The Bobcat brand truly means something to millions of people around the world – and that gives you a competitive advantage right from the start. Your dealership is where the boots meet the ground. It’s where the Bobcat brand promise becomes real.

Robust Dealer Services & Support

When you’re successful, we’re successful. Bobcat partners with you by investing heavily in 360-degree dealership support. This includes proven sales tools, effective training programs and close collaboration – so you can take advantage of every market opportunity.

Support & Resources Provided to Every Dealer

Starting your dealership is only the beginning. Every Bobcat dealer receives training tools, marketing support (including co-op) and operational support to ensure continued growth and success.

Our Values

At Bobcat, we believe that great companies – and great successes – are made possible with great values. Take a look at what drives us.